What we did:

We helped Paceo create a music video for his
lead signle “IDAF!” for his upcoming album
“MOODSWINGS”

We provided Paceo with a comprehensive music
video service. Taking charge of the entire
process, we shot, directed, and edited the
video, ensuring it perfectly captured Paceo’s
unique style and energetic persona.

Strategy & Approach:

Our creative process began with a strategy session where
we delved deep into the origins of “IDGAF!” and
understood Pace’s emotions and feelings while writing the
song.

The result of our collaboration was a visually
stunning and captivating music video that
authentically showcased Paceo’s personality
and brand. Our strategic location choice, wide
and close angle performance shots, and the
incorporation of B-roll footage perfectly
reflected Paceo’s rockstar aura.